SHANA COLE

From setbacks to slay mode, she built her empire with edge, excellence, and unmatched execution. She’s the boss behind Soignée, the brains behind Sis Start the Biz, and the coach you didn’t know you needed—until she pulled your whole business plan together like a flawless GRWM.

A master of turning digital products into passive income and ideas into impact, Shana motivates women to start scared, stay smart, and scale like a savage. With over 100K riding with her on IG, a closet that speaks fluent “rich auntie,” and a heart rooted in purpose, she proves that style, strategy, and storytelling can coexist—and convert.

She’s your boutique’s secret weapon, and the reason that one girl's “I wanna start a business” turned into “Sis, I did it!”